"The Indian team eats cricket , breathes cricket, talks cricket .. smells cricket ... they do 'every thing cricket' .. except play cricket."
- From an sms joke
Now that India is out of the Cricket World Cuppa, its time to relax and read better things in the news papers , see lesser of Mandira Bedi's skin and no more jingoistic ads featuring Indian team as tigers and other ferocious wild animals . ( Some ads even remotely resemble a scene from Gladiator .. the only difference is in real life ..they get busted )
Criket star look alikes all over India are having a tough time ... Is this a cricket crazy mob .. or an irrational outburst of "sportsman spirit" ?
I never thought loosing a game could cause an economic meltdown of sorts especially where cricket, bollywood and political chaos go hand in hand. ( sometimes out of hand ) . 600 crore loss in ad revenue, 30 crore loss for the travel industry and change in strategy shift for the electronics industry (now a lower target, and lesser number of TV sets to be sold ) .. Nobody knows how much money has gone into making the numerous "world cup specific ads' - Nike being the eye candy of all . ( Dont forget the stupid Loy-Shankar composed song -Mind and body, heart and soul - for Visa - What a tragic melody it turned out to be ! apt and sarcastic )
A group inAhmedabad has even gone to the extent of 'boycotting' anything thats endorsed by the indian cricket team ... that mean saying no to everything from Visa/Master card , to toothpastes , washing powders, lots of cola and even some wall paints !
Team India needs us more than ever . Now that sponsors will shun them .. its only us who can give them moral support and courage ( to come back and live in India )
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Sunday, March 25, 2007
"Florentino is so in love with Fermina that he eats gardenias and drinks cologne so that he can know her taste. He becomes drunk on the cologne, and his mother finds him the next morning, in a puddle of his vomit, in a cove of the bay where drowning victims are known to wash ashore" - Love in the time of Cholera